Since 1961, 3T has never been satisfied with the status quo. Always searching for ways to make cycling faster and more fun, we have constantly reinvented our products, ourselves and cycling. That started the day Mario Dedioniggi founded Tecno Tubo Torino to make the world’s best & most beautiful handlebars. And it can be found in every 3T bar, stem, seatpost, saddle, fork, crank, wheel and frame since. Mario’s spirit - to try what others dared not - continues today under the stewardship of a fourth generation.
The most recent reinvention from 3T was the EXPLORO, the world’s first aerodynamic adventure bike, an unlikely mash-up that is vintage 3T and an instant classic. Now 3T has done it again, reinventing the aero road bike from scratch with the STRADA. But “aero road” doesn’t do it justice, as it’s not just extremely aero but also very comfortable. How can one bike be both? The key elements are tire size optimization and a paradigm shift for the drivetrain, combined with a lightbulb moment designing new aero shapes.WIDE TIRE OPTIMIZATION
In addition, wider tires offer an advantage on long and multi-day rides, reducing the steady drain on a rider’s energy level caused by high-frequency road buzz. But aerodynamics are also important on such rides, and wide tires tend to test poorly in the windtunnel. However, that is to be expected if you test them with frames and parts optimized for narrow tires. The STRADA is the first aero road frame optimized for wider tires, so finally you can be fast and comfortable all the time, from the cobbles to the climbs. All day, every day, with one and the same bike.PARADIGM SHIFT: 1XAERO
Think about it, 30 years ago we had 12 gears (2x6) of which only 8 were unique (the rest overlapped). Now we’re at 2x11, always assuming that more is better. But did the “improvement” from 2x10 to 2x11 really make that much of a difference? Sometimes more is not better, it’s just more; more weight, more drag, more gear overlap and more complexity. So instead of 2x11 with 14 effective gears, a front derailleur, a second ring and a second shift lever, 1x11 gives you the gears you need, the range you need, fewer components, less weight, less drag and less hassle.REALFAST ARCFOIL
The Sqaero airfoil sections of the seatube arc for a different reason, to perfectly cover the rear tire and reduce the turbulence. Seatpost, headtube, even the seatpost clamp and dropouts are optimized aerodynamically in sometimes unexpected ways based on our real world analysis (for example you may wonder why the area behind the lower headset isn’t faired; the answer is simple, because the air doesn’t flow horizontally there but spins off the front wheel almost vertically, so a horizontal fairing shape is counterproductive as it blocks the upward airflow).FUNDI AERO FORK
The crown smoothly transitions into the Sqaero profile of the legs, combining aerodynamics with better stiffness properties. The Fundi supports flat mount disc brakes with the 140/160 mm disc adaptor completely integrated into the fork leg shape. The kinked left leg connects all the relevant points in the most direct way possible, not only a visually striking design but also key to achieving a low weight and a minimal frontal area.